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Embedded tags bring rich user experiences to life with scannable, contactless options.
October 22, 2020
By: DAVID SAVASTANO
Editor, Ink World Magazine
R.R. Donnelley & Sons Company (RRD) introduced Touchless World by RRD™, a set of solutions that leverage the power of strategically located, scannable smart tags designed for smartphone engagement. According to a recent consumer survey from the Shekel Group, 87% of consumers prefer shopping in stores with touchless or robust self-checkout options during the COVID-19 pandemic. Even before the virus went global, contactless options were expected to grow by 200% by 2025. RRD’s Touchless World...
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